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AS SEEN ON ABC's SHARK TANK
"Taking It All Off" on Shark Tank
"Now I'm going to take it all off for you" was Co-founder Rachel's famous and humorous line while revealing her real hair and removing the clip-in hair while pitching their innovative clip-in hair extensions to the Sharks. At just five months in business, they were still finding their footing but were determined to showcase the simplicity and transformative power of their product on Shark Tank. While no deal was struck, the exposure from Shark Tank allowed Cashmere Hair to take off and grow into the leading name in luxury clip-in hair extensions.
The episode served as a pivotal moment for Cashmere Hair, where they laid everything on the table—sharing their personal stories, passion, and business vision. That “taking it all off” moment resonated with viewers, offering a peek behind the curtain of their product and vision. From that point forward, Cashmere Hair gained recognition and has since thrived, providing women everywhere with easy, damage-free ways to add volume and length to their natural hair.
About the company
Our Mission
At Cashmere Hair, our mission is to empower individuals with the freedom to easily get goreous hair themselves. We offer a range of luxurious, 100% Remy human hair extensions that are designed to seamlessly blend with your natural hair, adding length and volume in a way that looks effortlessly beautiful. We understand the importance of hair in self-expression, and our products aim to celebrate that.
Cashmere Hair Appeared on Season 5, Episode 12
Cashmere Hair on Shark Tank
Cashmere Hair's journey on Shark Tank is a remarkable chapter in their story. In December 2013, co-founders Rachel and Melissa appeared on the show just five months after launching their Clip-In Hair Extension business. Their pitch showcased the innovative design and quality of their extensions, which are made from 100% Remy human hair, offering an easy DIY damage-free way to add volume and length.
While they did not secure a deal during their appearance, the exposure provided by Shark Tank was invaluable. It allowed them to introduce their brand and products to a wider audience, helping to establish Cashmere Hair as a recognized name in the beauty industry. The experience highlighted their commitment to creating high-quality extensions and resonated with viewers, especially those who value hair as a significant aspect of personal appearance.
Co-founder & CEO
About Rachel Koren
Press Contact for Rachel
Rachel Koren
MORE INFORMATION
Featured Articles
Press Releases & Company Announcements
Cashmere Hair CEO Rachel Koren Featured on iHeart Radio’s "CEO's You Should Know"
Cashmere Hair Clip-in Extensions Announces Their New Length and Color Options Worldwide https://www.prweb.com/
Cashmere Hair Launches New Seamless Clip-In Hair Extensions 50% Thinner Design Best Quality Remy Hair https://www.prweb.com/
Cashmere Hair Launches Fill-In Hair Extensions in 2023: Elevate Your Style with Seamless Individual Tracks https://www.prweb.com/
Cashmere Hair Earns Acclaim: Renowned for Quality Clip-In Hair Extensions 2023 WeddingWire Couples' Choice Awards https://www.prweb.com/
FAQs
The first common misconception is that clip-in hair extensions tangle easily. There are low-quality hair extensions, which can even be synthetic or a mix of real and synthetic hair, which will definitely result in tangling and matting. On the other hand, Cashmere Hair is less prone to tangling and easier to manage due to its high quality 100% Remy hair. To keep your hair extensions looking shiny and healthy like your natural hair and also as tangle-free, it’s important to wash regularly, use minimal styling products and heat, and have a good moisturizing routine. Making sure that you wash and keep your own natural hair and scalp clean will also prolong the life of your clip in hair extensions.
The second misconception is that clip-ins look fake. Investing in high-quality hair extensions made from real human hair that will blend seamlessly with your natural hair color will be completely undetectable, unlike synthetic hair extensions which are unnaturally shiny due to them being plastic.
The most rewarding moments for us are hearing the feedback from customers whose lives, confidence, and hair have been changed by our hair extensions. We feel so rewarded knowing that our product truly helps people feel better, look better, and make a world of difference to them.
Another exciting moment for us is seeing celebrities wearing our hair extensions. We’ve had celebrities like Ariana Grande, Kelly Clarkson, Isla Fisher, Megan Maroney, and so many more, which is exciting to see! We’ve also won The Knot’s “Best of Weddings” awards 5 years in a row and Wedding Wire’s “Couples Choice Awards” four years in a row.
At Cashmere Hair, we don’t like to brag, but our hair extensions truly stand out, thanks to our years of experience in the industry and commitment to sourcing the best quality hair. Our extensions are made from 100% Remy human hair, which is renowned for its durability, softness, and shine, and ensures minimal tangling, shedding, or matting.
Our innovative designs offer unmatched flexibility to meet your styling needs, allowing for easy, DIY application that even beginners can master. In just minutes, you can achieve salon-quality results at home, adding natural-looking volume and length without the hassle or cost of professional services. With small clips and full tracks, Cashmere Hair extensions are quick to apply, easy to conceal, and blend seamlessly with even the finest or thinnest hair.
Plus, we pride ourselves on our excellent customer service. We genuinely care about every customer and are always here to help you achieve the most gorgeous, confident hair. Whether through call, text, or email, we’re ready to assist and be your hair heroes!
Before we founded Cashmere Hair, I worked as a model, and Melissa as a hairstlyis—both jobs required us to have great hair. I wasn’t born with naturally thick hair, and was always insecure about it. My inspiration came after one of my modeling jobs cut my hair short, and I needed a quick, damage-free way to “regrow” it for future work.
I searched for high-quality clip-ins but couldn’t find any that had the volume needed or clips that didn’t pull at my hair, so I started making my own. With our combined expertise, we decided to create our own. That's how Cashmere Hair was born—a line of 100% Remy Human Hair clip-in extensions that blend seamlessly with natural hair, solving the problem many women face with hair thinning or loss. Our extensions provide a natural, affordable way to enhance hair volume and length without damage, making it easy for women to feel confident and beautiful.
The most surprising part of my creative journey so far has been seeing how many women our products have touched. When we started, we were dreaming very big—we just knew we had a great product and took a chance on it. Now, it’s incredible to see women all over the world using our extensions, and it’s been amazing to watch our brand grow beyond our expectations.
Balancing my personal and professional life is definitely a challenge. A typical day for me is packed, as I’m a mom of three and also homeschool my children. Running a business and being a hands-on parent takes a lot of juggling, but I’ve learned how to integrate the two. For example, I’m often multitasking—working from a park bench while my kids play. Every day is about finding the right balance between family and business, but it’s all part of the journey.